Allay continues on path to expand workforce to over 400 staff in 2017


Allay has recruited Paul Hardcastle as its new marketing and business development manager as it looks to double its staff member count to 400 in 2017.

Hardcastle’s appointment follows a recruitment drive that has seen the claims specialist employ a number of sales advisors, inbound operatives and case handlers.

Hardcastle will be responsible for overseeing B2B sales development strategy and marketing, aiding growth by bringing on board new partners and introducers, whilst working closely with the teams across Allay’s four UK contact centres.

“Allay struck me as a forward thinking, progressive business which puts the consumer at the heart of everything it does,” he said.

“This paired with the vision of the directors and long-term development plans really drew me to the role.

“My aim is to see measurable growth in the business through my work with new partners and introducers. The senior team are really supportive of ideas that are put forward and give you the support needed to implement them which is fantastic.”

Allay’s technology platforms deal with thousands of claims a month for customers who might have been mis-sold various products or services. including; packaged bank accounts, timeshares, solar panels and alarm systems, as well as flight delay compensation through the firm’s airFair app.



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Mark Dugdale is the editor of Claims Media. Mark welcomes articles, letters or feedback from readers and can be reached via