Learning the language of digital marketing
Andy Cullwick from First4Lawyers explains 10 words and phrases associated with digital marketing for legal services providers in search of new clients.
Browsing: Opinion
AI helping motor insurers read between the lines
Ben Parsons of Clyde & Co discusses a new approach available to motor insurers for capturing all the relevant data from claims paperwork.
Are you switched on when it comes to TV advertising?
Andy Cullwick from First4Lawyers examines whether legal services providers should consider TV for their advertising needs.
NHS Resolution: Delivering fair and timely resolution
The aim for NHS Resolution is to be at the forefront of best practice in the management of healthcare complaints, concerns, incidents and claim NHS Resolution has…
Weathering the storm of reform: Results of the 2022 State of the Market survey
Andy Cullwick of First4Lawyers analyses the results of the latest State of the Market survey of personal injury and clinical negligence lawyers.
Reform, but at what cost?
Andy Cullwick of First4Lawyers comments on implemented and upcoming changes to personal injury and clinical negligence claims.
Why content is still key when it comes to building your business
Andy Cullwick of First4Lawyers provides tips for creating content to boost your legal business in an increasingly competitive market
Is your social media letting you down?
Andy Cullwick of First4Lawyers on effectively handling complaints that come via social media channels, where many businesses invariably let themselves down
Claims in a post-pandemic world: A long way from recovery?
There may well be a lot of guesswork over the next 12 months as the claims sector watches and waits to see which way the market goes after Covid
Six months in, why data shows the OIC portal’s DIY approach isn’t working
Andy Cullwick, head of marketing at First4Lawyers, provides five reasons why the DIY approach to the OIC portal isn’t working, and why action is needed now