Mark Shepherd
Assistant Director and head of general insurance at the Association of British Insurers

Mark leads the UK insurance industry’s policy on a range of cross-cutting general insurance issues and is responsible for all matters affecting general insurance reputation, civil justice reforms, motor insurance, property insurance, cyber insurance, travel insurance, liability insurance, and trade credit insurance.

Mark has been instrumental in some major projects for the industry in recent years, including helping lead the development of Flood Re from concept to reality and managing the industry’s coordinated response to major incidents such as severe floods, storms, riots or the impacts of Covid-19. He has also led the ABI’s work on the Personal Injury Discount Rate, whiplash reforms, the post-Grenfell case for improved fire safety regulation and various industry-led initiatives to improve reputation, including around vulnerable customers, and renewal pricing.